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November 2010 Blog Posts (1)

Customer Experience Management is Uncommon Sense

customer experience best practices “Just talk to your customers” was the resounding answer to: “What’s the best way to learn best practices for customer experience management?” — a question I posted on several business-focused social media sites. Yet less than 60% of companies have a formal voice of the customer program.1 Why? Because we often assume we already know what customers think, or what they “should” think. Somehow it seems straightforward to…

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Added by Lynn Hunsaker on November 16, 2010 at 12:27am — No Comments

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